CHINATOWN, Manhattan — A new campaign aims to show love and support for Asian businesses in Chinatown amid a drop in business due to unfounded coronavirus fears.
Lunar New Year is usually a time that businesses in Chinatown are booming, but due to misinformation and coronavirus concerns, eateries and shops in the area are nearly empty.
Despite zero confirmed cases of the virus in New York, restaurants in Chinatown have reported a 70% drop in business over a 10 day period.
The "Show Some Love in Chinatown" campaign, kicking off Wednesday, is hoping to not only curb anxiety but help give back to the local businesses.
The campaign encourages New Yorkers to buy a meal or any object in Chinatown this week, while qualifying for a Valentine's-themed raffle.
The initiative launches today with an event at 12:30 p.m. outside the Chinatown Information Kiosk, located at the corner of Canal, Baxter and Walker streets.
Participants can also take pictures at a backdrop in front of the iconic Chinatown Kiosk on the Baxter Street Triangle.