New Yorkers pick winning video for Wear a Mask NY PSA contest; state to air 1st and 2nd place ads

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Posted at 11:53 AM, May 26, 2020
and last updated 2020-05-26 15:38:53-04

NEW YORK — New Yorkers have picked the winning video for the state's Wear a Mask New York Ad contest.

“We Love NY” by Bunny Lake Films received the most votes and has been picked to be used as a public service announcement explaining why it’s important to wear a mask amid the COVID-19 pandemic, Mariah Cuomo announced during the governor's daily coronavirus briefing Tuesday.

Bunny Lake Films, a female-founded NY production company, teamed with directors Celine Danhier and Aliya Naumoff.

About 96,332 people voted. The difference between the first and second place videos was 502 votes.

The winning video received 48,417 votes and the second place video, “You Can Still Smile” by Blue Slate Films/Natalia Bougadellis, received 47,915 votes.

During the announcement, Cuomo said the second place video will also be aired.

The state received more than 600 submissions, according to Mariah Cuomo, who led the campaign.

Cuomo had announced on May 5 the state would run a contest asking New Yorkers to create and share a 30-second video to help communicate the imporatnce of wearing masks to help stop the spread of the virus.

The top five finalists were announced last week and New Yorkers had the chance to vote for their favorite video.

PIX11 Morning News interviewed both first and second place winners ahead of the winner announcement.

Wear a Mask NY PSA contest finalist Bunny Lake Films
Wear a Mask NY PSA contest finalist Blue Slate Films